The Juicy Bits of ‘Scientific Advertising’

I try to read a lot. Below is what I took from this short book for my own future use. Hope this is helpful! Ch 1: Advertising is the safest of business ventures. There are principles to it, and it is repeatable, and recordable. Final conclusions from this book are always based on cost perContinue reading “The Juicy Bits of ‘Scientific Advertising’”